Right now, I am writing this blog in my cubicle at Springboard Public Relations, an agency that works with various technology startups, creating and implementing all types of marketing, PR and social media campaigns.
0 comments - Posted by Michelle Turli at 11:00 AM - Categories: Social Media | Technology | Pro Bono | Public Relations | Twitter | Marketing
For some people, the idea of social media can seem overwhelming and
pointless. For those who have taken the time to utilize it, social media
can be an important, useful tool to add to our marketing and PR
toolkits as well as our everyday lives.
0 comments - Posted by Michelle Turli at 9:44 AM - Categories: Social Media | Technology | Public Relations | Branding | Twitter | Marketing | General
A few w
eeks ago, I came across Lunchbox Laboratory on Flickr and instantly
became a fan, even though it is located thousands of miles away from
where I live in New Jersey. One look at the many types of burgers and
it’s hard not to have a craving for one of these colossal creations
(unless, of course, you are not a carnivore – not that there is anything
wrong with that).
8 comments - Posted by Domenick Cilea at 9:41 AM - Categories: Social Media | Blogs | Branding | Twitter | Marketing | General
Press releases are an excellent (and important) tool to communicate company news, product developments, new services, partnerships and other events.
And while they can be integrated with search engine optimization techniques to improve Internet visibility, the press release should not be the only tool you use to convey your message.
0 comments - Posted by Domenick Cilea at 10:26 AM - Categories: Social Media | Blogs | Video | Public Relations | Twitter | Marketing | General
When utilized correctly, Twitter can be a powerful networking tool to build and maintain your online persona. If you’re not tweeting often and following people who share your interests, then you are simply not using Twitter to its maximum potential.
5 comments - Posted by Mark Tordik at 2:13 PM - Categories: Social Media | Branding | Twitter | Marketing | General
Every profession and vocation has its share of tools. A carpenter would not be productive without a hammer, saw and tape measure. Barbers would be “out to lunch” without scissors and a buzzer. Even simple projects around the house can be challenging without the right tools, and public relations is no exception.
Assuming you already have your messaging and content strategy in place, the Web and social media have spawned a plethora of tools and services (some are free) to help generate buzz, excitement and Google juice.
2 comments - Posted by Domenick Cilea at 5:44 PM - Categories: Social Media | Technology | Video | Public Relations | Twitter | Marketing | Content Strategy | General
Springboard has teamed up with DKMS, the world's largest bone marrow donor center, to help a family seek a donor for their son Brian Wecker Jr. who was diagnosed with Acute Lymphocytic Leukemia (ALL).
0 comments - Posted by Joseph Mindo at 12:57 PM - Categories: Pro Bono | Public Relations | Twitter
public relations marketing social media general branding twitter messaging technology business 101 video content strategy pro bono crm blogs advertising venture capital mobile social network advertising
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