Viewing by month: April 2009

Apr 24 2009

Join the Social Media Conversation

Today, I gave a client a “Twitter 101” primer.

Unbeknownst to him, someone from his company (a non-marketing employee) created a profile on Twitter and started tweeting on behalf of the organization without the marketing department’s knowledge. While we presented the need for a social media strategy several months ago, at the time, Twitter (and other social media platforms) was not a priority because they had several other marketing initiatives in play. This changed today.

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1 comments - Posted by Domenick Cilea at 9:17 AM - Categories: Social Media | Public Relations | Branding | Twitter | Marketing

Apr 23 2009

NJConnect

The first NJConnect meetup went off last night at Red Lounge in Red Bank, NJ! The event brought together a number of different people interested in technology, social media, and interactive marketing such as Chris Bautista of Frog Kick, Mariano Di Fabio of Avelient, Vidar Brekke of Social Intent, and Jay Bryant of LiveWorld just to name a few.

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Apr 2 2009

Alloy Software Continues its Strong Growth

As a client for more than two years now, we have watched Alloy Software grow into one of the leaders in the help desk software space. This week, the company announced two exciting pieces of news. First, the company launched a new product targeting small and medium-sized businesses. The product, Alloy Navigator Express, is an extension of their flagship solution (Alloy Navigator).

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0 comments - Posted by Joseph Mindo at 2:33 PM - Categories:

Apr 1 2009